Written by The Strategy

Almost two weeks into 2016, and our feeds are still filled with “New Year, New You” headlines. The January catchphrase, that is supposed to motivate us to get to the gym and eat healthier. But, call us superficial, nothing motivates the TS team to exercise more than cute gym clothes and exercise accessories.

I was recently at a holiday party when I noticed a bracelet on a fellow party go-ers arm. Upon complimenting her, she told me that it was actually her Fitbit. You can imagine my surprise! Her Fitbit looked nothing like my mothers simple black rubber bracelet! Later, Googling the accessory from the comfort of my bed, I discovered hers was a bracelet by Tory Burch, and better yet, there was a whole world of chic Fitbit accessories I had yet to discover.

Skip ahead to January 1st when everyone was talking about their New Year’s Resolutions. When it came my turn to share, I proudly announced I would try to get in better shape…Not so much because it’s what everyone normally says, but more because I could not wait to buy myself one of those bracelets.