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The Strategy

Father's Day Gift Guide
Picks

Father's Day Gift Guide

The Strategy’s Father’s Day Gift Guide Now that Mother’s Day has come and gone, it’s time to shower our dads...

Meet MAKE Beauty
Picks

Meet MAKE Beauty

We’d like for you to meet MAKE.  We have been fans of Carrie Barber for a while. We love her...

Our Favourite Newsletters
Picks

Our Favourite Newsletters

Newsletters we intentionally subscribe to – Our favourite newsletters. If we had a dollar for every time we accidentally checked...

Amy Julliette Lefévre
Stories

Amy Julliette Lefévre

You most probably already stalk her on Instagram, but if you don’t, we’d like for you to meet Amy Julliette...

Dreaming of Disco
Diary

Dreaming of Disco

At The Strategy, we’re all about learning what inspires style. Travel, music, art, movies – inspiration can come from anywhere....

Return to Real Life Survival Guide
Diary

Return to Real Life Survival Guide

Are you ready to return to real life? Team TS has the survival guide to get you through. We don’t...

The (Post-Vaccine) Dating Game with Samantha Bitty
Diary

The (Post-Vaccine) Dating Game with Samantha Bitty

Shedding light on the post-vaccine dating game with Samantha Bitty, our favourite sexual health & consent expert. With more than half...

The Long Weekend Playlist
Diary

The Long Weekend Playlist

Listen to our Cheers to the Long Weekend Playlist on Spotify Finally the first official long weekend of summer is...

The Future is Female: Kaylin Marcotte
Diary

The Future is Female: Kaylin Marcotte

It’s time for the world to realize that the future is female. There are so many female entrepreneurs who inspire...

Zero Waste Body Wash with Plus
Picks

Zero Waste Body Wash with Plus

Created by the brilliant minds behind (one of our favourite beauty brands) Starface, Julie Schott and Brian Bordainick alongside Cathryn...

Sweatpant Fatigue
#StayHome

Sweatpant Fatigue

We don’t know about you, but we’re sick of sweatpants. There. We said it. Whether they’re cashmere, cotton, or our...

Erica Choi
Stories

Erica Choi

We’d like for you to meet the design director and influencer behind Egg Canvas, and founder of  SUPEREGG, Erica Choi....

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