Ok, so it snowed in our city yesterday, but we’re not here to focus on the negatives. Instead, we’re looking...
We’re always on the hunt for inspiration, but sometimes we run dry. On one particular occasion, we decided to visit...
Sure the finale of the Amazon Prime show aired a few weeks ago, but we’re still not over Daisy Jones...
Yes spring has only just sprung, but the fall/winter shows are still fresh in our minds. Before we move on...
Learning Georgia Makely-Schraeder’s style story. We’d like for you to meet Ford Modeling Agency’s Global Digital Director, Georgia Makely-Schraeder. With a...
As a female-lead business ourselves, we at The Strategy love to celebrate women in all their glory. We try not...
February marks Black History Month. We’re ending the month with our favourite Black-owned beauty brands. These brands are ones that...
“This collection is an exploration in uniforming, a constant area of focus for us. We thought about codes of prep,...
“This collection is about the confidence that comes from being unapologetically yourself. Women aren’t interested in rules, and every piece...
Learning Mandy Madden Kelley’s style story. Mandy Madden Kelley’s style is timeless and classic. Whether she’s investing in quality basics from...
We’ve talked about how much we love Starface pimple patches before, right? We simply can’t help ourselves. Every time a...
It feels like before we could even figure out how to manage Valentine’s Day and a day’s worth of NYFW...