CloseFacebookInstagramPinterestTwitterLogoPath 1 The Strategy Subscribe

Want More TS?

Sign up for our newsletter.

@TheStrategyStories

Want more TS?

Sign up for our newsletter.

Stories Diary Picks About Press Contact
Newsletter
Picks

Anine Bing Has A New Scent

Anine Bing Has A New Scent

Written by The Strategy

In the fall of 2017, Anine Bing graced us with the scent of Savage Rose; the scent of Bulgarian and white rose, with undertones of black pepper and musk. Three years later, the Anine Bing team has created another alluring scent, this time, it’s Pure Noir.

Similar to Savage Rose, Pure Noir became a Team TS favourite from the moment we opened up the candle packaging. The fragrance is a blend of black baccara rose, papyrus, and saffron, with dark notes of guaiac wood and mahogany. It comes it two fragrance options, just like Savage Rose, a candle, and an Eau de Parfum. The candle is hand-poured with a natural coconut-soy-wax blend and a mixed-cotton wick. Both are made in the United states, and are cruelty-free and vegan.

TS Alum, and the brand’s Founder & CCO, Anine Bing, says Pure Noir is “such a personal scent. It reminds me of my travels to all of my favorite cities around the world, staying at cozy boutique hotels, exploring new neighborhoods. It embodies the spirit of Copenhagen and Paris, which is ripe with possibility. Pure Noir is a mysterious fragrance that makes you feel strong, independent, and feminine all at once.”

We think we may have found our official fall scent.

ANINE BING PURE NOIR CANDLE
ANINE BING PURE NOIR EAU DE PARFUM

More Picks

The Actual Trends For F/W 2020 Prev

The Actual Trends For F/W 2020

The leaves have changed colours, the air is crisp, and the days are ending earlier each night. Fall has arrived,...

The 2020 Gift Guide: Advent Calendars Next

The 2020 Gift Guide: Advent Calendars

It’s time for gift guides! Our editors have rounded up something for everyone on your list this strange holiday season....

All Images Copyright 2014-2024 The Strategy