Written by The Strategy

You already know that glowing skin is in thanks to the likes of Hailey Bieber, and our previous story on the trend. Now that we have our beauty regiments down pat to achieve that healthy glow, we’re turning our attention to our hair. Dry dead ends are not chic, so we’re making 2023 the year of haircare.

We want soft, billowy tresses that don’t have split ends or feel brittle to the touch. To achieve this, we’ve tried and tested a multitude of products that help our hair to look and feel its healthiest. The year has barely just begun and already, we’ve incorporated oils, serums, and scalp scrubs into our haircare routine and keep benefitting from the use of our treasured silk pillowcases and scrunchies.

As the year continues, we too will continue to modify, incorporate and test out products that gets our hair to it’s best, but until then, here are the products that have already changed our 2023 haircare game. Not all of these are new on the market; just new to our top shelves.