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Natasha Lawrence

The Victoria Beckham x Estée Lauder Collection
Picks

The Victoria Beckham x Estée Lauder Collection

Is there anything Victoria Beckham can’t do? First there was that small girl group she was a part of, then...

Unboxing The Latest Unbound Box
Picks

Unboxing The Latest Unbound Box

Four times a year, a box arrives at TS HQ that has everyone buzzing. I’m talking more excitement than when...

Mid-Fashion Month Face Masks
Picks

Mid-Fashion Month Face Masks

September has been rough on our skin. First, we watched films all day and partied all night during TIFF, and then watched...

Joelle Litt
Stories

Joelle Litt

Toronto-based stylist, Joelle Litt, has a career reads like fashion fairy tale. From a tiny town to a big city,...

The Toronto International Film Fest: A Diary
Diary

The Toronto International Film Fest: A Diary

For the past two weeks or so, while you may have spotted fashion’s elite running from show to show in...

Fashion Month Arsenal
Picks

Fashion Month Arsenal

While most of us who work in the fashion industry are the lucky ones who are living our dream jobs,...

Alexis Honce
Stories

Alexis Honce

You know her. You love her. You wish you were styled by her. Her work covers everything from commercial advertisements...

Live a Little - Wear White After Labour Day
Picks

Live a Little - Wear White After Labour Day

We’ve never been ones to play by the rules, and our favourite fashion rule to break is the one that...

Sue Williamson
Stories

Sue Williamson

If you loved Margaret Williamson Bechtold‘s story, we’d like to introduce you to her equally fashionable and accomplished sister: Sue...

I Wish I Wasn't Too Old For Barbies
Diary

I Wish I Wasn't Too Old For Barbies

Sitting at my desk on a glum Tuesday morning, scrolling through @BarbieStyle‘s instagram, a thought popped into my mind: “Damn,...

What's The Deal with Body Oils?
Diary

What's The Deal with Body Oils?

Before I started The Strategy, my beauty routine was horrendous at best. It wasn’t until an intern looked at me...

Can't Live Without
Picks

Can't Live Without

One of the many perks of our job, is that we get to test drive new products that are about...

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